Week 10 Day 2 - Wednesday, Oct 29 - Homework

1. Email Rachel list of Project 2 components/features to be created by your group by end of today.

For example:

• Printed timeline (2' x 4')
• Rubber band letterform panel (hand-on interaction)
• 3 min. animation (focused on Anatomy of type) to be display on LCD Monitor
• Way finding/signage for exhibition

2. Email Rachel detailed schedule outlining responsibilities for each team member and personal deadlines when various project components will be completed until project completion. Be also to confirm chosen location and get appropriate approval through UI facilities, and share update of location with Rachel by Monday, Nov 3 11:30am.

Week 10 (Oct 29-Nov1)

Research (fact and image gathering) - Jane, Joel

Photographing location space, rough scale renders in photos - Erin

Scale diagrams and renders - Penny

Confirm Location Approval with UI Facilities - Jane

Storyboards for Animation - Joel

Week 11 (Nov 2-8)

Timeline Diagram Sketches + Design - Joel

Timeline Imaging (icons, masked photos, etc) - Penny

Animation design comps- Erin

Technology and Equipment Reservation - Jane

Rubber Band Panel construction - Jane

Week 12 (Nov 9-15)

Timeline Layout Design - Joel

Digitizing timeline Imaging (icons, masked photos, etc) - Penny

Animation schematic - Erin

Wayfinding + Signage Design comps - Jane

Rubber Band Panel construction - Jane

Week 13 (Nov 16-22) | **Wednesday Nov, 19 - Midpoint Proj 2 critique (with entire class)

Timeline Layout Design - Joel

Print mockups of posters to test scale- Penny

Animation schematic - Erin

Midpoint Crit presentation- Jane

Rubber Band Panel user testing - Jane

...

3. I will be out of town next week, so we will NOT be meeting for class next Monday (Nov 3) & Wednesday (Nov 5). Use this time as studio time to work on Project 2. Keep in mind the midpoint critique/review is scheduled in 3 week, Wednesday, Nov 19 at 11:30am.

Week 10 Day 1 - Monday, Oct 27 - Homework

1. Work on  Exhibition Proposal for Project 2. This proposal should include a cover page (with project title, team members names, team name), project summary (1-2 paragraphs), detailed concept sketches, photograph documentation of proposed space.

Merge all documents into a single PDF for review start of next class, Wed. Oct 29, 11:30am

Consider the components of XGD we discussed last week and be sure address this appropriately in your project planning and proposal:

Intended Target Audience- expectations, behavior, making connections/memories

Place/Space/Scale- how this impacts understanding of information and story, how it effects the body, how it effects emotion + sensation

Information/Story- How to educate and/or inform? Consider engagement that is memorable and/or impactful. How to communicate information in various ways (address various learning methods)

Materials/Design Element Application- How choices in materials  reinforce the message/story; how the choice in material adds to emotion/sensations

Impact/Sensation/Performance- Why does project/work this matter? How to make an impact.

2. Continue research for Project 2. By next class you should develop a rough outline of factual information to use in your exhibition, and develop a categorization system that will organize the information.

Experiential Events Thursday, Oct 16 + Friday, Oct 17

Second Story is design studio, with offices in Portland, Atlanta, and New York, specializing in creating innovative interactive experiences. They push the boundaries of storytelling for brands and institutions across digital channels—web, mobile, and installations—empowering audiences to connect and share. Daniel Meyers, AIA (Creative Director) and Traci Sym (Experience Design Director) will be discussing various projects that continue to push boundaries, innovate, and redefine the world of interactive storytelling.

As part of the ART370 Advanced Experiential Design course, students from various CAA disciplines, including Studio Art & Design and Virtual Technology & Design, are working in teams to create several Experiential Design installations inspired by the theme of Otherworldly. Join them after the Second Story lecture for an evening of site specific collaborative experiences.

Please RSVP with Rachel Fujita (rfujita@uidaho.edu) if you plan on participating in this Friday Workshop/Roundtable Discussion.

Otherworldly Installation Reminders

Each of the following aspects/roles should be addressed tomorrow for the group installation

Setup/Breakdown - all team members should be actively participating in this

• Do you have all necessary installation components (videos, back up of videos, computers, power cables, projector
• Directional signage (post by 6:15pm within interiors and exteriors of Commons, Art &Arch Bldg, Library, Memorial Gym)
• Design Statement Poster (posted in installation area, well-lit area)
• Misc. items (duct tape to tape down wires/plugs, scotch or painters tape for directional signage, projector to computer adapters, extension cords, surge protectors, weather proofing (tarps or plastic drop cloths to project installation from rain; in a pinch AA Workshop has wire, hammers, ladders, etc to use/borrow open tip 9pm; Media Center closes at 5pm)

Project Hosting- team members should take turns leading as project host

• Be sure audience participants can identify all team members (wear same colored clothing, name tags, etc. be creative, yet relevant to your theme)
• Actively approach audience participants to inform them about the details of the project
• Be available to answer any questions or comments from audience participants
• Encourage people walking by to stop by the installation (go out to heavy trafficked areas and direct them to your site) 
• Please remind and direct participants to other group's installation locations
• Recommend each team member write up a short and long summary about the project and practice this to better prepare you address various range of questions from the UIdaho, Moscow, and Professional community (many of your midpoint guest critics and Traci Sym & Daniel Meyers from Second Story will be there)

Survey- team members should take turns collecting survey responses and comments

• Use ART370_Usability Test (Microsoft Word doc or Adobe PDF in class Dropbox folder) to collect feedback from audience participants
• Feel free to add your own questions to the usability test that you feel will allow your group to better assess the success/pitfalls of your installation
• Print and/or scan copy of your completed Usability Test results for submission next class

Document- team members should take turns documenting project installation

• It is important to document your project installation, as this may be helpful in professional portfolios, future creative research, portfolios created for grad school applications, sharing with friends/family
• Gather photographic AND video documentation of your installation (document through out your installation set up, and the actual public exhibition)
• Get shots with AND without people (engaging with the installation)
• Get various angles, close ups, and at least 1 photo all your group members
• Rachel will provide class with overall photo + video documentation of the event next class on Dropbox

Participate- team members should take turns visiting other group's installations (one at a time)

• Set aside 15-20 min increments for each team member to visit other group's installations
• Be sure at least two group members remain as Project Hosts and Surveyers at any given time (i.e. whole team should not wander off at the same time)
• Talk with each other (from other groups and with your own team) reactions/impressions of installations
• Reflect upon ways you would like to improve, or topics you would like to further explore for the ART370 final project

Next Monday, Oct 20 (11:30am) we will conduct a final critique discussion for project 1. Please have the following files ready for submission and discussion.

• Process (PDF or JPG of mindmaps, sketches, moodboards  project summary proposals)
• Midpoint Crit (PDF and videos presented as midpoint)
• Final Deliverables (Final videos as h.264, pdf of directional and design statement posters)
• Photo Documentation of Installation (at least 5 of the best photos)
• PDF of Usability surveys

Second Story Roundtable - this Friday

Week 7 Day 2 - Wednesday, Oct 8 - Homework

8 days until the Otherworldly Installation (Thursday, Oct 16, 2014)!

Continue to refine components for your projects. Each group should complete a rough run through test this week/weekend during the hours of 6:30-9:30pm.

Remember each group is responsible for reservation/rental and set up and break down of project components for Thursday, Oct 16

This should include, but is not limited to, the following:

• Technical equipment (computers, projectors, extension cords, cables + cable adapters, lights, tables, etc)
• Directional signage (place around AA bldg, Commons, TLC, Memorial Gym)
• 24"x36" print/projection of project name, group members names and design statement
• Duct or electrical tape to tape down wires and electrical cords

Extra Credit Opportunities

By attending any of the following lectures 

1) Gordon Watkinson: Bauhaus Photography Lecture 
Thursday, Oct. 9 at 5:00 pm | Renfrew Hall (next to UI library) Rm 112 

2) Second Story Lecture 
Thursday, Oct. 16 at 5:00 pm | Renfrew Hall (next to UI library) Rm 126 

**Attendance of a lecture can make up for a class absence or missed/late/incomplete homework assignment; must sign Rachel's attendance sheet after end of lecture to receive extra credit points

Or by participating in any of the following Studio Art & Design events 

1) Bauhaus Photo Workshop with Gordon Watkinson
Saturday, Oct 11 from 9am-1pm at Prichard Art Gallery
Sunday, Oct 12 from 11am-5pm at UI Art & Arch Woodshop Crit Space

Register for Workshop (space limited for 20 participants)

**Attendance of a Studio Art & Design event can make up for a class absence or class participation; must submit photography created from workshop to receive extra credit points (double if you attend both days)

Second Story Lecture + Otherworldly Installation, Thursday, Oct 16

Second Story is design studio, with offices in Portland, Atlanta, and New York, specializing in creating innovative interactive experiences. They push the boundaries of storytelling for brands and institutions across digital channels—web, mobile, and installations—empowering audiences to connect and share. Daniel Meyers, AIA (Creative Director) and Traci Sym (Experience Design Director) will be discussing various projects that continue to push boundaries, innovate, and redefine the world of interactive storytelling.

As part of the ART370 Advanced Experiential Design course, students from various CAA disciplines, including Studio Art & Design and Virtual Technology & Design, are working in teams to create several Experiential Design installations inspired by the theme of Otherworldly. Join them after the Second Story lecture for an evening of site specific collaborative experiences.

Gordon Watkinson: Bauhaus Lecture + Exhibition

Artist lecture Thursday, Oct. 9 at 5:30 pm, Renfrew Hall Rm 112

Opening Reception at the Prichard Gallery, Friday Oct. 10, 5-8 pm.

Bauhau Photo Workshop at Prichard Gallery Sat & Sun, Oct 11-12.

An exhibit featuring photographs by Gordon Watkinson. Conceived as a multidisciplinary project encompassing architecture, design, and photography, Bauhaus twenty-21 not only conveys the architectural history, but also illustrates the enduring philosophies of the Bauhaus. The exhibition offers a unique perspective on Bauhaus design philosophy as it relates to architecture and its relevance in today’s society.

Bauhaus Photo Workshop

Sign up for an opportunity to learn architectural photography and the importance of storytelling.

In conjunction with the exhibit “Bauhaus Twenty-21, An Ongoing Legacy” the University of Idaho’s College of Art and Architecture and the Prichard Art Gallery will host a two-day workshop led by exhibit artist Gordon Watkinson.

From “Telling a story: Photography & Architecture” students will learn to utilize the unique potential of photography and develop a narrative that illustrates a personal vision coinciding with an awareness of the local built environment as well as the unique architectural heritage of Moscow, ID.


Workshop Dates: October 11, 9 a.m. to 1 p.m. and October 12, 11 a.m. to 5 p.m. 

 On Saturday it will meet at the Prichard Art Gallery, 414 S. Main Street, Moscow, 885-3586. Sunday will be on the UI campus in the Shop Crit space.

Students will learn to utilize the unique potential of photography to develop a narrative that illustrates a personal vision coinciding with an awareness of the local built environment as well as the unique architectural heritage of Moscow.

Day 1 (Introduction)

• In depth presentation of the project with GW (in the exhibition space). 
• Discussion of each of the processes used to create the project and how these came together in order to convey the original vision of the artist. 
• The students develop their own visual narrative in relationship to the selected building, which is discussed as a group. 

Day 2 

• Each student will photograph the elements of his/her story using the selected building as a protagonist or a backdrop. 
• Presentation and critique of the images (3-5 images each), the discussion will primarily focus on the ability to convey a photographic story or message, while also considering composition, style & technique. 

REGISTAR FOR THE BAUHAUS PHOTO WORKSHOP

About The Artist

Leader Gordon Watkinson was born in 1964 in Charlottesville, Virginia. Watkinson’s work as a commercial photographer spans a broad range of clients from the fields of advertising, architecture, design, and fashion. Over the years he developed a strong sensitivity for both forms and materials, which has shaped his visual language and strengthened his fascination for holistic minimalist design. During a trip to the Bauhaus School in Dessau, Germany in the late 1990s, Watkinson was introduced to the role of design as a solution to social issues. This became the catalyst for an intense and ongoing interaction with architecture, design, and urbanism, leading to a series of projects that visually and conceptually explore major architectural shifts and their relevance in today’s society. Watkinson’s work has been exhibited and published internationally. In addition to his exhibitions, Watkinson regularly lectures and teaches workshops in major museums and educational institutions in the USA and Europe (most notably at the National Museum of Art, Architecture and Design in Oslo/Norway, and at the Bauhaus University in Weimar, Germany). His work is in the permanent collection of the German Architecture Museum, Frankfurt, Germany and in various private collections.

“Bauhaus Twenty-21: An Ongoing Legacy – Photographs by Gordon Watkinson” is organized by Foto+Synthesis.

Watkinson will give a lecture about his project in Renfrew 112 at 5 p.m. on October 9.

There will be an opening reception for the exhibit on October 10, 5-8 p.m

Week 7 Day 1 - Monday, Oct 6 - Homework

1. Continue working on Project 1. Keep in mind final installation will take place in 2 weeks, Thursday Oct 16, 6:30-9:30pm. 

2. Directional posters + title/name/design statement poster due for instructor review during next class, Wednesday, Oct 8. Do not get these printed until I have reviewed your content.

24"x36" Poster should include:

• Project Name
• Group members names (first and last)
• Project design statement 

Poster can be digitally projected on a legible surface, or printed via CAA Print Center, UI Copy Center, FedEx Kinkos, Walgreens, Costco, etc.

Your project design statement explains the basic information about your project. Written in first person (make “we” statements not, “you” statements).Write it in language anyone can understand.

3-5 short paragraph in length that address the following questions:

- What is your project? (what does it consist of, deals with other worldly, done for art370, etc)
- Conceptually, what is your project about?
- What does your project signify or represent?
- How is this project an example of experiential design?
- What inspiried your project? (optional, if relevant to clearly understand project in general)


8.5"x11" directional posters should include:

• UI CAA Logo (provide in dropbox)
• Text: ART370 Advanced Experiential Design Presents The Otherworldly Group Exhibition 
• Your project name (and group members names)
• Date, Time, Location
• Directional arrows (if applicable)